{"id":8441,"date":"2018-09-05T11:31:16","date_gmt":"2018-09-05T09:31:16","guid":{"rendered":"http:\/\/ksiegarnia-akademicka.pl\/?post_type=product&#038;p=8441"},"modified":"2018-09-05T11:31:17","modified_gmt":"2018-09-05T09:31:17","slug":"program-lojalnosciowy-od-zbierania-punktow-do-grywalizacji","status":"publish","type":"product","link":"https:\/\/ksiegarnia-akademicka.pl\/index.php\/product\/program-lojalnosciowy-od-zbierania-punktow-do-grywalizacji\/","title":{"rendered":"Program lojalno\u015bciowy Od zbierania punkt\u00f3w do grywalizacji"},"content":{"rendered":"<p>Chr\u0105chol-Barczyk Urszula<br \/>\nWydawca: edu-Libri<br \/>\nOprawa: Mi\u0119kka<br \/>\nFormat: 16.5&#215;23.5cm<br \/>\nLiczba stron: 120<br \/>\nWydanie: 1<br \/>\nRok wydania: 2018<\/p>\n<p>Ksi\u0105\u017cka stanowi doskona\u0142e narz\u0119dzie zar\u00f3wno dla firm chc\u0105cych stworzy\u0107 w\u0142asny program lojalno\u015bciowy, jak i dla tych, kt\u00f3rzy ju\u017c program posiadaj\u0105. Dzi\u0119ki zaprezentowanym case study mo\u017cna dostrzec trendy i rozwi\u0105zania, jakie wsp\u00f3\u0142cze\u015bnie oferuj\u0105 programy lojalno\u015bciowe swoim uczestnikom. W\u015br\u00f3d przeanalizowanych przyk\u0142ad\u00f3w znajduj\u0105 si\u0119 programy nagradzane w og\u00f3lnopolskich konkursach zar\u00f3wno w obszarze B2B, jak i B2C. Ksi\u0105\u017cka zawiera tak\u017ce rozwa\u017cania teoretyczne dotycz\u0105ce omawianego poj\u0119cia oraz wskazuje na decyzje, kt\u00f3re nale\u017cy podj\u0105\u0107, tworz\u0105c program lojalno\u015bciowy.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Chr\u0105chol-Barczyk Urszula Wydawca: edu-Libri Oprawa: Mi\u0119kka Format: 16.5&#215;23.5cm Liczba stron: [&hellip;]<\/p>\n","protected":false},"featured_media":8442,"template":"","meta":[],"product_brand":[],"product_cat":[32,31,7515],"product_tag":[7647,918],"class_list":{"0":"post-8441","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-biznes","7":"product_cat-przedsiebiorstwo","8":"product_cat-zarzadzanie-przedsiebiorstwem","9":"product_tag-programy-lojalnosciowe","10":"product_tag-zarzadzanie-przedsiebiorstwem","12":"first","13":"instock","14":"sale","15":"shipping-taxable","16":"purchasable","17":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/ksiegarnia-akademicka.pl\/index.php\/wp-json\/wp\/v2\/product\/8441","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ksiegarnia-akademicka.pl\/index.php\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/ksiegarnia-akademicka.pl\/index.php\/wp-json\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ksiegarnia-akademicka.pl\/index.php\/wp-json\/wp\/v2\/media\/8442"}],"wp:attachment":[{"href":"https:\/\/ksiegarnia-akademicka.pl\/index.php\/wp-json\/wp\/v2\/media?parent=8441"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/ksiegarnia-akademicka.pl\/index.php\/wp-json\/wp\/v2\/product_brand?post=8441"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/ksiegarnia-akademicka.pl\/index.php\/wp-json\/wp\/v2\/product_cat?post=8441"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/ksiegarnia-akademicka.pl\/index.php\/wp-json\/wp\/v2\/product_tag?post=8441"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}